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Constructing the Next Generation of Leaders

By Matt Cowell

June 24, 2014

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Over the past 20 years of teaching, I have realized that teaching theory in today’s fast-paced world is not enough.

The business world is vastly different from what it was 10 years ago. The amount of change a company experiences over 12 months is mind-boggling.
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Here are some issues I hear about daily:
• Younger generations are not motivated to work.
• We have more conflicts than ever before in the workplace.
• It’s hard to keep anyone in a particular job for a length of time.
• I have some employees who use technology and some who refuse.

The fact is the younger generations are motivated to work, but we are unaware how to get them engaged in their jobs. We must realize that the management techniques we have been using for the past 20 years just don’t work with the new generation.

I remember a time as a child when my grandfather was sitting on a bucket and working on his tractor. He had his elbow on his knee as he stared at the tractor and tried to figure out how to fix it. I pulled up a smaller bucket, sat down next to him and mimicked what he was doing. The older generations learned from trial and error to solve problems. The younger generations use technology for everything; the Internet and Google are how they find the solution. They expect a simple fix, or they upgrade to a better model/product.

In today’s world of technology, the competitive advantage has been taken away from many companies. The level of experience for the end user is minimal from one company to another. So how does a company survive today? It’s about becoming a company that creates a culture of excellence, a company that engages all employees in strategic thinking and problem solving and finds value in every employee’s job regardless of the generation.

Employee-performance systems must be linked to key deliverables and measured at least every 90 days. Employees know if they are winning or losing in their job. Companies that master this will be the companies that survive.

Will you be the company that thrives in the next generations of business?

Matt Cowell, president of Ascend Business Strategies, has been designing and developing programs in the leadership and professional training industry for more than 20 years. For the last 12 years Cowell has also served as an adjunct professor at William Woods University in their Business Department, teaching both graduate and undergraduate courses. After teaching years of “theory” he began developing a world class training program titled Executing in Leadership. It is his belief that this is the future of executive training. For more information, visit www.WorkingHappy.us.

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